Staples People Products Cleaning & Breakroom Direct Mail
Strategy
Create a direct mail full-solution story using Staples' cleaning & breakroom assortment.
Create a direct mail full-solution story using Staples' cleaning & breakroom assortment.
Behind the Scenes
We proposed the concept of before and after an office party, allowing us to tell the full cleaning & breakroom product assortment story. We tweaked an existing form factor to allow the before and after reveal to take place as the customer opened the piece.
We proposed the concept of before and after an office party, allowing us to tell the full cleaning & breakroom product assortment story. We tweaked an existing form factor to allow the before and after reveal to take place as the customer opened the piece.
Staples Paper Restock Direct Mail
Strategy
Advertise Staples paper prices and the convenience of delivery to encourage purchase.
Advertise Staples paper prices and the convenience of delivery to encourage purchase.
Behind the Scenes
Not the most complex design, but it does show my ability to create interesting layouts in a more templatized, mult-version space.
Not the most complex design, but it does show my ability to create interesting layouts in a more templatized, mult-version space.
Staples Return to Office Direct Mail
Strategy
Get customers excited to return to their workplace as more offices reopened, post-pandemic.
Get customers excited to return to their workplace as more offices reopened, post-pandemic.
Behind the Scenes
We landed on the elbow bump, as it was very relevant at the time, but I was a big fan of the graphic approaches of the alternate concepts.
We landed on the elbow bump, as it was very relevant at the time, but I was a big fan of the graphic approaches of the alternate concepts.